Changing your SaaS pricing can boost revenue but may also lower conversion...

https://www.unitedbookmarkings.win/when-saas-companies-adjust-pricing-they-often-face-a-tricky-tradeoff-a-31

Changing your SaaS pricing can boost revenue but may also lower conversion rates—sometimes dramatically. One study found a 31% drop in sign-ups led to a 22% lift in revenue